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Present Company’s Alexander Chen created the audio brand for Newstoday.com in 2001. The site founders asked for a jingle with a “corporate wink.” The final brand was executed in just one round with no revisions.

Newstoday became vastly successful among graphic and web designers, creating a niche, addicted community that visited daily. The jingle was integral part of the experience, playing upon every visit.

Composed and produced by Alexander Chen. Voice: Nina Song.

Jingle fan-video found on Youtube: